From 1983 to 2006, PBS’ Reading Rainbow aimed to cultivate a love of reading through television, by reaching out to kids and talking about the books that they like to read.
The take
For the longest time, television seemed to be the antithesis to reading– part of that belief still lingers to this day. However, just before the turn of the millennium, there was a show that didn’t find itself opposite to it, instead, it wanted to be its ally. That show was Reading Rainbow. Butterfly in the Sky tells its story. It’s quite nostalgic, as the show’s former cast and crew recall what it was like, and the way the film structured its sequences captures not just the show itself, but the cultural weight it represented, as it encouraged reading not just as a skill you need to learn, but as a way to interact with the wider world around us, which is worth protecting. Butterfly in the Sky believes in stories, and believes in the story that it wants to tell about Reading Rainbow.
What stands out
The balance between the cast and crew shown here. It’s interesting to see the different aspects of the show– from the showrunning, producing, hosting, the book selecting, and the music– and it’s really cool to see their sincere passion for the show.